GTM Short Posts

Shorts posts capturing nuggets of useful information on GTM

2026 Short Posts :

“Sales – Right Designations Matter”

2025 Short Posts :

“Your Product/Service position in Value Chain determines your GTM Strategy”

“Tell me the financial Justifications for the Purchase”

“Low Learning Curve – A Value Proposition”

“Importance of Post Sales Support”

“Can you connect us to CEO ?”

“Say No to HIS Integrations”

3 Questions every Healthcare Business Owner will ask

“Market Access is Oxygen”

2024 Short Posts :

“Don’t just send Quotations “

“Channel Partners – Dos/Don’ts – Post #3”

“Dealer-Distributors Relationships – Dos/Don’ts – Post #2”

“Dealer-Distributors Relationships are gold”- Post #1

“Self Selection Process”

“Hubli-Dharwad Market Insights”

“Low Learning Curve” as a Value Proposition

“Great Sales Person Traits

“Customer Testimonials are gold”

“End Meetings strongly”

“Explore Bundled Offering”

“Exercise NDA option judiciously”

“Do not build Products that break Doctor-Patient Communications”

“Areas not to get into”

“How long to allow free trials of Product”

“Sharp Clarity on Target Segments”

“Take Aways from SETU Event”

2023 Short Posts :

“Technology + Healthcare Services is the right Business Model for Healthcare”

“Win in Home Territory Strongly”

GTM and Sales Phases are different

“Understanding Davangere & Shimoga Healthcare Markets”

“Understand Cultural Nuances of your Market”

“Can Marketing & Sales be learnt ?”

“Marketing & Sales are different”

“Quality of Customers Matters”

“Beware of the Freemium Model”

“Dangers of attempting to be a one stop solution”

How do you Price your first Product/Service ?

Sharpen your Product/Services Segmentation

Impact of delaying GTM

“Tips for Sharpening B2B ICP”

Digital Brochures Vs Physical Brochures

Why you should share Pricing in first meeting itself ?